Anyone who has visited an Apple store will tell you they come away with a sense of learning and experience. This does not happen by chance! Apple have created an in-store experience that is memorable and unique but other retailers can also deliver that same experience with a little thought and innovation. Apple is one the best retailers in the world at creating an engaging customer experience whose retail environment provides an excellent framework for growing retailers to emulate.
One of the tech pillars of their in-store model is that they shunned the traditional check-out counter model in favour of giving every sales person a mobile POS solution. When it comes time to pay for your purchase in an Apple store the customer is not "handed off" asked or forced to join a line to pay for their goods.
An overwhelming majority of shoppers love the Apple Store experience and want more retailers to join the mPOS revolution to speed up payments and improve the customer experience. Shoppers love the shopping experience they get in Apple Stores, where staff are empowered to roam the shop floor with smartphone or tablet devices, dispensing advice to customers where needed and taking payments then and there.
